If you are an acupuncturist or Chinese medical professional who has graduated from school and is going into practice, you may already have everything you need to create a second income stream . . . except a Marketing System.
Let's face it, if you are an acupuncturist and Chinese medical professional, you may be struggling – not only financially, but also for the respect and prestige you deserve as a valuable player in the NEW healthcare delivery model of the 21st-century.
There Is Huge Value In Your Skills Right Now!
But the problem is that almost no one has been taught any real, solid, down and dirty tips and techniques for how to really CRUSH the marketing aspect of your business.
I have taught business and marketing at Chinese medical schools (I wont say which ones) where the administration urged me to show folks how to make a business card ! ? ! ?
A business card?!
Does anyone really need help with that?
More to the point . . .
How does a business card help you attract patients and clients?
Let's face it, if you want to be successful and have a satisfying career, you better focus on and figure out the marketing game and you better take it very seriously.
Ask yourself this question:
What Do You Think Is Going To Happen In Your Career If You Don’t “Crack The Marketing Code!?”
If you are trading hours-for-dollars and you don’t have enough time to really live . . .
Then you need to keep reading about how my new guide can help you steer your career in a new direction that can bring you:
- A second income stream
- Freedom and time away from your “clinical grind”
- The ability to charge what you are really worth as an authority/expert in your given area
Even though you and I know how incredibly valuable and effective acupuncture and Chinese medicine is to a huge segment of the patient population, almost no one has learned how to share this essential message with the marketplace of potential customers who would love what we do and pay us top dollar . . .
If They Only Knew!
This is where your marketing takes center stage.
And, this is where you need an actual marketing system that you can plug potential clients into in order to:
- Maximize your revenue
- Earn repeat sales from your existing clients so you don’t have to spend your hard-earned money finding new ones
- Drive new prospects through an automated process that will turn many of them into paying customers
I Know, I Know. You are probably thinking . . .
“Okay, sounds great, but I’ll bet it’s a lot of work.”
Well, to be honest, there is no doubt that it IS work.
But it's a hell of a lot less work than slaving away 9-to-5, day after day with no promise or prospect of either freedom or financial security.
Wouldn't you rather wake up, KNOWING how many new customer/patients you will have and KNOWING how much revenue you will generate each day, week and month?
You bet your practice you would!
“But I don’t want to be another sleazy sales and marketing loser.”
Oh Really? Let me tell you the secret to successful marketing: the best and most successful marketers earned the right to sell and market their product or service.
By being super-valuable to the people who buy from them.
Creating value is the key and you don’t create value by being boring, timid or slick.
You create value by meeting a need within the marketplace and solving a given problem for others.
And yes, it is work. That’s why so few people become successful on a large scale.
That’s also why you need a MARKETING SYSTEM so that you aren’t starting over from scratch with each and every prospective customer and so that you aren’t focused on tedious repetition.
Take the guesswork out of your marketing by learning what is really required for 21st century practice success. No school teaches this because no one who works in academia has ever had to actually create and run a successful business.
I flat guarantee you that what I have to share with you will blow your mind and that you have never, ever even heard of this level of sophistication for marketing your practice.
I did the work so you don’t have to!
My approach to marketing is a plug-and-play blueprint that will shorten your learning curve by saving you years of struggle to figure all this out on your own.
In this short guide, you will learn:
- The goal of marketing – What IS THE GOAL really . . . ?
- The essential principles of Direct Response marketing and how to make this work for you and your practice.
- How to pick and target one niche market of prospective clients and dominate your niche.
- The terrible danger of trying to be all things to all people in your marketing.
- The strategies and tactics you need to market your service to the sector that needs you most – the mainstream.
- How to recognize and identify your market.
- How to create a compelling marketing message and match that message to your exact targeted prospects.
- The 12 essential steps to any effective marketing plan that will help you answer the following questions:
- 1. Why do you exist in the marketplace?
- 2. Why is your individuality so important if you want your marketing to succeed?
- 3. How do you present your marketing message?
- 4. How can you match your message to your target market?
- 5. How can you quickly and easily use social proof to supercharge marketing?
- 6. Why is it essential to act like a leader right now and what are the essential characteristics of leaders to differentiate them from commodity practitioners?
- 7. How can you leverage your use of free media to rise above your competition?
- 8. How one why can you create buzz through self-promotion?
- 9. How do you maximize the lifetime value of each customer see you don’t have to suffer the huge expense of constantly finding new clients?
- 10. How do you create a referral system?
- 11. How can you design, create and implement multi-step campaigns in your marketing?
- 12. What are the essential media you must master? (Hint: you must think beyond the Internet on this one.)
- Who you work for really in the 21st-century marketplace of nearly infinite choice and why this FACT changes everything in terms of where you should focus your efforts if you expect career success.
- How to from identify market segments and niche is and how to maximize your profit your chosen market.
- How to earn a ‘physician champion’ who is on board with your value and will open doors and make introductions for you so you don't get frustrated doing this on your own and eventually give up in disgust.
- How to structure your pitch the mainstream administrator's and the exact psychology you need to understand and ruthlessly employ when pitching a hospital or physician-group practice.
- The essentials of online marketing and why you must work toward online presence and product creation so you can create a second income stream and build your authority status while selling “evergreen” products over and over.
- The various kinds and formats of information products you can create to sell your smarts online.
- The importance of newsletters and newsletter marketing as a means of building a list of fans (customers) and maintaining a lasting relationship with a list of paying customers will buy information from you over and over.
- How to write a sales letter – from structure to essential psychology.
- The difference between a feature and a benefit and why you must focus on the one and not confuse your audience with the other if you hope to get what you want.
- The essential importance of video marketing and podcast for promoting your message during the 21st-century online information-marketing craze.
- How to create and teach a framework of learning on any topic to any audience.
- The essentials of event marketing so you can host your own event, get on stage and be the star of your own show – attracting and broadcasting your unique message to many people at once.
- How to create a sales funnel and sophisticated multi-step marketing campaigns that you can use over and over to promote your expertise (and sell your information) to a targeted audience of interested prospects.
**PLUS: You get these special BONUSES that can save you YEARS of struggle and frustration
- Appendix 1: Why You Need To Get In Information Marketing WITH A WILL! As 3 Billion More People Come Online In The Next 3 To 5 Years.
- Appendix 2: Specific Tactics For Marketing To Mainstream Medical Professionals.
- Appendix 3: The Sales Process – How To Close The Deal With Your Mainstream Pitch.
PLUS: 2 Valuable Bonus Presentation Templates:
Valuable Template #1
Template Outline Of How To Present To Patients – Including:
The 8 Essential Points For Presenting To Patients That You MUST Know Before You Blow Your Chances With Your Target Market And End Up Broke And Frustrated
If you learn the simple formula, there is no chance that you will lose them and you will easily create presentations that have people booking full treatment packages with multiple visits that not only increase your revenue but also give you the best chance to get great results and great word-of-mouth.
Plus, I even give you a template of the exact Table Of Contents you should use when you create any kind of patient-education information product. This is the surest and fastest way to make yourself into a massive authority and to get the kind of income and respect you want and deserve.
Once you have a template for creating great patient-education information products, you have massive leverage in any market and any location. After all, who are 21st patients going to trust and believe? They will trust and believe the person who ‘wrote the book!’
I even include audio commentary on what you should and should NOT include in your patient education material so that you separate yourself form the new age nightmares out there and so you don’t get pigeon-holed as a new age nutcase yourself.
Once you know how to present yourself to 21st century, mainstream patients, your career is a joy because all your struggle and frustration is FINALLY at an end and patients will seek you for your expertise and be glad to pay you top-dollar because of your unique difference and authority status.
Valuable Template #2
Template Outline Of How To Present To Physicians – Including:
The 3 Key Problems You Must Know How To Overcome anytime you speak with mainstream physicians about anything you do.
If you don’t know these 3 KEY Challenges, you are practically guaranteed to blow your chances.
But if you DO know how to address these 3 essential and legitimate concerns, then nearly every physician you meet is going to have good reasons to trust you and send you referrals.
The most important thing to realize is that almost NO ONE in the holistic medical world is addressing these 3 concerns in the right way and it is so simple once you understand their confusion.
The 5 Essential Elements Of Mind Control Presentations That Can Get You The Referrals And Income You Deserve And Have Been Looking For!
These are the 5 most important things for you to cover in your presentation to physicians as well as the reason why you must reach out to them on these specific 5 details about what you do.
I have even included a sample outline of how to structure your presentation along with audio commentary and a print template of the exact structure and content you should include. You could literally take this template and create you very own presentation that is guaranteed to get you the respect, trust and referrals you deserve.
This may be the most valuable single template I have ever released and I can easily charge $397 for this piece alone. After all, what is it worth to you to have an actual done-for-you sample template for creating a winning presentation to physicians?
Just ONE physician champion who trusts you and send you referrals could break your career success wide open. JUST ONE!
This is the exact approach I have used since 2004 and it contains all I have learned across more than a decade of in-the-trenches struggle and success.
It has never once failed to generate both trust and revenue for me and I have used this EXACT approach to leverage massive authority status with physicians all over the world.
And As A Special FREE Bonus only available on this offer:
Get my . . .
a $197 Value - FREE
This is tightest step-by-step guide for presenting to MDs that exists in our profession.
In it, I condensed my decade and a half of learning and experience so you don’t have to start from scratch like I did. This is the stuff that really works. When I did my talk at Cleveland Clinic – this is how I did it.
You can literally internalize this formula blueprint and go out and create your own success in any mainstream setting.
Stop and ask yourself honestly . . .
- What is your presentation really?
Hint: Get this attitude wrong and you’re doomed from the start.
- What are the 5 to 7 questions you need to be ready to answer when you present to physicians?
- What specific things can you say that give the impression you are a massive authority on your topic?
- What do physicians really care about if they are going to send you referrals?
- What are the five key psychological elements you need to understand and master if you have any hope of winning them over?
- How do you structure a successful pitch to physicians about acupuncture and what are the little tricks you need to use at the beginning of your talk so you don’t lose them from the start?
- What exact content should you include?
- Do you know what matters to and motivates THEM?
- How do you close the deal without upsetting anyone that you are selling your service?**NOTE: Make sure you know something intelligent to share about Acupuncture's effects on brain chemistry because nothing says, “I did my homework” louder than the latest research.
- How do you set up your close from the very beginning and by the very structure of your talk with physicians?
- Do you know the oldest and most widely used sales formula for shaping peoples’ opinions and can you implement this formula when you present to MDs?
- What is the real “pain point” for most 21st-century MDs and how do you position yourself to be of maximum value in their eyes?
- What is the latest research and biomedical thinking and how can you use this to your advantage?
- Why is it a good idea to call out and invalidate the New Age element in our profession
- How can you call me shoot down each objection and misapprehension in the minds of physicians – before they even bring them up?
- What is the best response to the question of Acupuncture’s placebo effect?
- How do you acknowledge the research while enhancing your credibility?
SAVE YOURSELF YEARS OF EFFORT BY LEARNING WHAT ALREADY WORKS!
I did the work, so you don’t have to! What is it worth to you to be able to set yourself apart from the rest of the practitioners in your area and specialty? If you know how to impress and confidently communicate with physicians, then you are automatically in the top-tier of medical acupuncture professionals in North America.
No one anywhere denies that the biggest obstacle to inclusion is communication. Here you have my best stuff from over 14 years of effort and struggle. This short guide can dramatically SHORTEN YOUR LEARNING CURVE and set you on a path to mainstream success and major career satisfaction.
- Don’t you secretly want the major-league prestige and satisfaction that comes from working at the highest level?
- Wouldn’t it be great to be among the pioneers in the Chinese medical profession during this new era of opportunity and reform?
- Wouldn’t you feel like a winner if you could convince and educate a room full of skeptical physicians and confused 21st century lay-patients about what you do and how valuable your service is to them in a language they can respect and understand?
Then CLICK Below
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